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Advertising opportunities

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Psoriasis Advance magazine
Our circulation of 45,000 reaches National Psoriasis Foundation members, doctors' offices and participants at various events. Published four times a year, Psoriasis Advance offers competitive rates and full-color spreads. Your advertising dollars help support the Psoriasis Foundation mission to improve the quality of life for those living with psoriasis and psoriatic arthritis.
With an ad, your product will reach a targeted group of consumers who spend as much as $100 each month on over-the-counter skincare products to manage the symptoms of psoriasis.
In a recent reader survey, nearly 40% of the respondents said they purchased a product because of an ad they saw in Psoriasis Advance.
Advertising specifications (245k PDF)
Questionnaire for new advertisers (123k PDF)
Advertising Annual Agreement (125k PDF)
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2008 Online Survey
72% of our members reported that Psoriasis Advance is their favorite benefit.
38% of our members reported that money-saving coupons and the skINSIGHTS newsletter were their next favorite benefits.
Nearly 60% enjoy the free product samples that are provided at the conference and through other outreach activities.
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Psoriasis skINSIGHTS newsletter
Published twice a year, this easy-to-read newsletter is designed to provide useful information and tips to help people with psoriasis live well with their disease. Inside this newsletter, we offer our readers a full page of coupons for products and services. If you choose to purchase space for a coupon, you will be able to track the redemption rate. You'll find that this consumer group is extremely loyal to a brand product if it helps them manage their disease.

Coupon specifications (273k PDF)
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National Conference - August 15-16, 2008 - Orlando, FL

Join us at the Buena Vista Palace Hotel & Spa, where we will host this year's National Psoriasis Foundation National Conference. Exhibitors will have the opportunity to meet and interact with the psoriasis community. As many as 400 people who are affiliated with the psoriasis community (consumers, medical professionals, other exhibitors and supporters of the Foundation) will attend this event and visit your space. This is your chance to learn about these consumers and what they want and need in a product. Be prepared to talk about ingredients and explain how your product works because this group of consumers is highly savvy and interested in learning. Providing samples and offering raffle items are encouraged, as they will bring added traffic and interest.
Review the following for additional details about this event:
Exhibitor packet (177k PDF)
Exhibitor application (147k PDF)
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Contact us

Corporate Advertising Opportunities Overview (158k PDF)
For more information on advertising or exhibiting, please contact Jackie Groah, corporate relations manager, at 503.546.8385 or jgroah@psoriasis.org.
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