Facebook Fundraising

Support Critical Research with Social Media

Thinking about starting a Facebook Fundraiser? Here is a quick step-by-step guide.


There are many reasons to create a Facebook Fundraiser. Celebrate an upcoming birthday, mark a special occasion, or to honor a loved one with a personal Facebook fundraiser.


Facebook fundraisers are an easy way to support NPF and improve the lives of those affected with psoriatic disease. 

There are many benefits to creating a Facebook fundraiser. You can encourage donations to NPF, our research projects and patient support while increasing visibility of our work and mission.

Invite your friends to support your fundraiser, learn more about your cause and donate. Facebook makes raising funds easy, exciting, and secure: You can set donation goals and track your progress toward those goals, and donors can enter their payment information securely and easily through Facebook.

With Facebook fundraisers, supporting NPF has never been easier. Here’s how to get started.

1. Create Your Fundraiser

Log in to your Facebook account and click the downward arrow on the far right of the top toolbar to find the “Create Fundraiser” option, or simply to directly to https://www.facebook.com/fundraisers/

2. Click “Select Nonprofit” and Choose Who to Support

Select “Nonprofit” and search or select National Psoriasis Foundation.

3. Set Up Your Fundraiser

Determine your personal fundraising goal as well as an end date for your fundraiser. (For example, you could create a fundraiser that runs through your entire birthday month or through the week of your birthday.) Give your fundraiser a catchy and descriptive title and use your summary to explain why you think your Facebook friends should donate. Share why finding supporting NPF matters to you, or information about how NPF is driving efforts to cure psoriatic disease and improve the lives of those affected.

Next you will need to choose a cover image. You will see photo options from our Facebook pages album under “More Suggestions.” You can choose to upload a photo of your own instead, click “Edit” in the right corner of the default cover photo, select “Upload New Photo,” and choose from your files.

Once you have chosen a title, written a description, and picked out a cover image, click “Get Started” to make your fundraiser’s page available for everyone to see!

4. Share Your Fundraiser

Use the search tool to search for the names of friends you think will support your cause. Inviting all of your friends to participate will maximize your outreach — and so will talking about your fundraiser! Post about your fundraiser on your Facebook and add a personalized note about why finding a cure is important to you. Increase visibility by emailing your contacts to notify them about your Facebook fundraiser, sharing the link to your fundraiser’s page, and asking them to contribute in your honor. You can also reach out to friends over Facebook messenger.

5. Keep the Momentum Going

Sharing your fundraiser will encourage people to join your cause. Tell your friends how your fundraiser is going by posting about milestones along the way (Thank you! We have met 50% of our goal!”) You will receive a notification when donations and posts are made. Be sure to respond to any posts or comments and like and comment on people’s donation posts to thank them for their support.

If you need to edit anything, click “More” and then click “Edit Fundraiser.” You can also look here to end or delete your fundraiser.

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